Link building is an important aspect of the whole Search Engine Optimization (SEO) deal as it helps to create quality back links for your businesses website. Without link building, achieving good ranks in search engine lists is impossible.

Yahoo is top second search engine in most search engine ranking lists and optimizing your website for yahoo search engine requires some changes. Everyone is well aware of how to optimize websites for Google, but yahoo also has a fair share in the online searches. Optimizing your website for this search engine might seem difficult, but it is all worth it.

Yahoo bots are different as compared to the bots of other search engines. As the bots of other search engines uses algorithms to rank your website, yahoo bot named SLURP works by using “graphs”. This act as gatekeeper in analyzing span links, irrelevant pages, unrelated links and mirror sites and all of this irrelevant content, pages, links are booted out by it.

If you want to optimize your website for yahoo, you must use real links and the use of keywords in your content must look real. Otherwise, you can get bad ranking for it. Linking your page to yahoo pages, yahoo answers, and directories will help you to earn good reputation from SLURP.

Another important thing about SLURP is that, it caches your whole website and all the pages related to it. Therefore, the more real links you have on your pages, the better your reputation will be.